Pornhub Accuses Instagram Of 'Double Standards' As Meta Permanently Disables Its Official Account

The controversial adult-content website Pornhub criticized Instagram for deciding to permanently block its account on the social network, citing Instagram's policy of allowing famous people like Kim Kardashian to publish nudity-containing images as an example of a double standard.

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Reportedly, Pornhub, the Adult Performance Artists Guild, the Free Speech Coalition, and more than 60 other adult performers pleaded with Instagram in an open letter to senior executives at Meta (Instagram's parent company) to “end all discrimination toward those involved in the adult industry” and to “immediately reinstate all accounts, including Pornhub, that have not violated any of Instagram's Terms of Services.”

The letter, which Pornhub uploaded on Twitter, is written to Mark Zuckerberg, the CEO of Meta, Adam Mosseri, the head of Instagram, Nick Clegg, and Jennifer Newstead, the chief legal officer of Meta. However, despite Pornhub's assertions that it has not broken any Instagram rules, a representative for Meta claimed that Pornhub has consistently broken those rules for more than ten years, including the prohibition on sexual solicitation. According to Meta, Pornhub's Instagram account was permanently closed due to repeated infractions.

Instagram confirmed Pornhub is PERMANENTLY kicked off Instagram. The sex trafficking & child abuse crime scene website has lost 13 million followers.

“We've permanently disabled this Instagram account for repeatedly violating our policies,” the spokesperson said.#Traffickinghub

— Laila Mickelwait (@LailaMickelwait) September 27, 2022

Pornhub's Instagram account has been permanently banned. The company helps fuel trafficking, exploitation, and child sex abuse. Their removal is excellent news!

— Allie Beth Stuckey (@conservmillen) September 29, 2022

Today Instagram confirmed Pornhub's ban is PERMANENT.

“We've permanently disabled this Instagram account for repeatedly violating our policies,” the Instagram/Meta spokesperson said.#winning #Traffickinghub

— Laila Mickelwait (@LailaMickelwait) September 27, 2022

Almost three weeks later and Pornhub's 13 million follower Instagram account is still shut down.

Twitter @paraga why are you still promoting the Pornhub child trafficking and rape crime scene? #Traffickinghub pic.twitter.com/HCELsz9wVr

— Laila Mickelwait (@LailaMickelwait) September 21, 2022

Instagram's community policies state that “We realize that there are instances when individuals might wish to share nude photographs that are artistic or creative in nature, we don't allow nudity on Instagram for a variety of reasons.” Additionally, Instagram abides by Meta's corporate-wide community guidelines, which prohibit “attempted coordination of or recruiting for adult sexual activities” with regard to sexual solicitation.

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Instagram postings from Pornhub contained movies like “Next Career Goal” that urged viewers to work as porn actors. Early in September, Instagram deactivated Pornhub's account, which had more than 6,200 posts and 13.1 million followers. That happened roughly a month after Visa and Mastercard terminated TrafficJunky's payment rights.